Area Marketing Manager
hace 4 días

Our client is a global technology company behind the world’s fastest payments processing network, right now they are looking for an Area Marketing Manager.

Qualifications / Requirements

  • Integrated Marketing and Communications.
  • Program Execution and Optimization.
  • Project Management.
  • Customer / Consumer Orientation.
  • Commercial Focus.
  • Innovation and Thought Leadership.
  • Personal Influence / Negotiation.
  • Customer / Consumer Orientation
  • Responsibilities

  • Define (with support from manager) and executes local Marketing strategies, including advertising, promotions, sponsorships, market research, etc.
  • aligned with business priorities and delivering against company objectives.

  • Develops metrics and specifications to track program performance, measures program performance, and makes recommendations based on results.
  • Develops creative content for application in marketing strategies, including thought leadership content and communication of subject matter expertise, partnering with Division / Regional team when necessary.
  • Maintains budgetary responsibilities for specific marketing programs, leads tracking and recommends corrective action.
  • Uses deep understanding of category and ecosystem relationship to advise on how insights can or should be applied.
  • Provides direction and coordinates deliverables with vendors (e.g., agencies, film production, etc.)
  • Background

  • Demonstrated success in building integrated marketing plans that leveraged synergies between marketing channels (ATL vs.
  • BTL vs. Digital or B2B vs. B2B2C vs. B2C).

  • Demonstrated ability in establishing collaborative relationships with Divisional / Regional Marketing counterparts, representing the voice of the local market.
  • Extensive experience working on large projects that require a high degree of collaboration with external stakeholders and colleagues across marketing areas.
  • Acted in a program manager capacity for analyzing data and insights about how to optimize channels / programs.
  • Demonstrated ability to deliver presentations to senior team members and articulate a clear point of view.
  • Monitored project budgets successfully and demonstrated understanding of cost drivers.
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